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Hetz Presents: 'Measure Everything' with Appsflyer's VP R&D, Adi Belan

Hetz Presents: 'Measure Everything' with Appsflyer's VP R&D, Adi Belan
Liz Cohen
September 6, 2022

Metrics and measurement are a double-edged sword, says Adi Belan, VP R&D - Measurement at @Appsflyer . It's critical, but it's as critical to know which metrics are actually meaningless and which will save time, money and headache. At the end of the day, when measuring: "Common sense is the best answer to everything."Adi shares his advice for engineers transitioning to management roles ("it's a promotion but also a profession change"), and explains how focus is a key part of how he relaxes in an attention-grabbing world.

Watch the full video here